Key points:

  • Keep Shipping Costs Low: Use flat-rate and custom shipping options, negotiate with carriers, and regularly review rates to keep shipping costs low and customers happy.
  • Save on Shipping with Easyship: Connect your Squarespace store with Easyship to save up to 91% on shipping rates from over 250 couriers, making delivery cost-effective and efficient.
  • Upgrade Your Fulfillment Workflow: Automate order syncing, bulk label printing, and inventory management to make your fulfillment process smoother and improve customer satisfaction

The booming global eCommerce market is projected to reach over $4.1 trillion in 2024 and explode to over $6.5 trillion by 2029, with an annual growth rate of more than 9%. While this is a huge opportunity for successful online stores looking for growth, profitable eCommerce shipping can be complex.

Efficiently managing shipping logistics for your Squarespace store can be crucial for growing eCommerce businesses.Especially if you are aiming to reduce costs while maintaining customer satisfaction.

This quick guide focuses on identifying cost-effective strategies for Squarespace shipping, from selecting the best shipping options to understanding the hidden costs that can impact your bottom line. Find out how to meet growing customer expectations demanding lower prices and faster deliveries.

Why Choose Squarespace for Your Online Store?

Choosing the right platform for your online store is crucial. Squarespace stands out as a reliable and popular choice for several reasons:

  • Reliable and Popular Platform: Trusted by many with 30% market share
  • Strong Community Support: Extensive tutorials, forums, and resources available
  • Sleek Design Templates: Beautiful, customizable templates for a unique store.
  • Robust eCommerce Features: Inventory and order management, shipping integrations, payment processing.
  • Easy Integration with Easyship: Save up to 91% with top couriers, select from 550+ couriers, sync and print labels, and automate shipping rules
  • Marketing and SEO Tools: Email marketing, social media integration, SEO-friendly URLs to drive traffic
  • Wide Range of Extensions: Add third-party plug-ins to help you manage, optimize, and expand your site. Check out the huge range available here: Squarespace Extensions

As of 2023, the market for website builders is dominated by several key players. Here’s a breakdown of the market share:

  • Wix: Leading the market with over 43% share, Wix is the most popular website builder globally. Its user-friendly platform and extensive customization options make it a top choice for many.
  • Squarespace: Holding the second position with 30% market share, Squarespace is favored for its sleek design templates and robust eCommerce features. This popularity means a large community of users, extensive support resources, and continuous platform improvements tailored to online business needs.
  • Weebly: Coming in third, Weebly captures 20% of the market. Its simplicity and ease of use make it popular among beginners and small businesses.
2023 Market Share of Top Website Builders: Wix, Squarespace, More

How Does Shipping Work on Squarespace?

Shipping on Squarespace is simple and easy to set up. Here’s how it works:

  1. Set Up Shipping Zones: Create regions where you’ll ship your products. This helps you set the right shipping rates based on where your customers live.
  2. Choose Shipping Methods: Pick from different shipping options like flat rate, carrier-calculated rates, and free shipping. Offer choices based on speed, cost, and what your customers prefer.
  3. Integrate with Shipping Services: Connect with popular shipping services like Easyship. These tools help automate the shipping process, compare rates, and print shipping labels.
  4. Manage Orders: Use Squarespace’s tools to track shipments, print packing slips, and handle returns easily.
  5. Automate Shipping Rules: Create rules to automatically apply shipping methods based on order details like weight, price, or destination, making the shipping process smoother.

These features help you provide a great shipping experience for your customers, from checkout to delivery.

Should You Use Squarespace's Calculated Shipping Rates?

Finding affordable shipping is important for online stores. The platform offers automatically calculated shipping rates, but many online businesses find these rates too high. This section will compare Squarespace shipping rates with Easyship, plus find out how to offer your customers disocunted USPS, FedEx, and UPS rates.

High Calculated Shipping Costs

Problem: Many Squarespace store owners, like DEdwards, have problems with high shipping costs. These Squarespace shipping options rates can be so high that they cost more than the products themselves. This can turn customers away and hurt sales.

Solution:

  • Use Other Tools: Try using shipping tools outside of Squarespace. Negotiating with carriers directly or using third-party services like Easyship can help you get better rates.
  • Check Your Shipping Strategy: Setting up flat rate shipping might seem hard, but start with a few key products and destinations to make it simpler.
  • Switch Platforms: If the high costs continue, consider using other eCommerce platforms that support better shipping rates and allow for negotiated rates.

Shipping Costs for Time-Sensitive Products

Problem: Many eCommerce businesses like the user gnaut, who sell fresh pasta and other time-sensitive products, see big differences between Squarespace's rates and Easyship's. High shipping costs at checkout can scare away customers.

Solution:

  • Set Custom Rates: Use Squarespace’s option to set flat or variable shipping rates based on weight. This gives you more control over what customers see.
  • Educate Customers: Explain why certain items need faster shipping and why it might cost more.
  • Use Blog Tips: Follow strategies from blogs on Squarespace shipping strategies to improve your settings and boost sales. Checkout store owner Kristine Neil’s tips here: How to Set Up a Profitable Shipping Strategy on Squarespace

Comparing Squarespace Calculated Rates to Easyship

Squarespace Calculated Rates:

  • Higher Costs: Many users say Squarespace’s shipping rates are too high.
  • Customer Deterrence: High shipping costs can drive customers away and hurt sales.

Easyship Rates:

Easyship is the top shipping and logistics company working with a network of over 250 couriers worldwide. This has put us in a position to negotiate some of the best shipping discounts with leading couriers, and we can help you reduce your shipping expenses by up to 91%.

We also offer a range of easy-to-use shipping tools, to help streamline your shipping experience and delight your buyers. Popular features include:

  • Shipping Rate Calculator: You can use our shipping rate calculator to compare shipping rates from different carriers
  • Comparison Tool: With our courier comparison tool, you can compare the different shipping services offered by each courier, allowing you to choose your cheapest way to ship based on other factors, not just the cost
  • Insurance: To help keep your packages safe in transit, Easyship offers you insurance up to $10000
  • Tracking: From custom-branded tracking emails to automatic message alerts, Easyship helps you maintain package visibility with your buyers throughout the delivery process

Tips for the Cheapest Shipping on Squarespace

  1. Integrate Easyship: Use Easyship’s integration with Squarespace to automatically sync all orders directly from your store and save up to 91% across 250+ couriers worldwide
  2. Set Up Flat Rate Shipping: Set flat rate shipping based on Easyship’s rates to make it simpler for you and your customers.
  3. Explain Shipping Costs: Clearly explain shipping options and costs to your customers. Let them know why certain rates are needed.
  4. Optimize Shipping Zones: Use Easyship’s data to create accurate shipping zones in Squarespace, ensuring fair rates based on location.
  5. Review Rates Regularly: Compare your shipping costs with Easyship’s rates often and adjust your Squarespace settings to offer the best rates.

Squarespace’s calculated shipping rates can be high, but there are ways to manage and lower these costs. By using tools like Easyship, setting custom rates, and optimizing your shipping strategy, you can offer better shipping rates that keep customers happy and improve your profits. Use these tips to make your shipping process cost-effective and efficient.

How to Reduce Shipping Costs

Reducing shipping costs is important for any online business. Here are some ways to lower your shipping expenses:

  • Negotiate Rates: If you ship a lot, try to negotiate better rates with carriers.
  • Flat-Rate Shipping: Use flat-rate shipping for certain products to simplify calculations and save money on heavy items.
  • Local Delivery Options: Offer in-store pickup or local delivery to reduce shipping costs and speed up delivery times for local customers.

Offer Free Shipping

Free shipping can attract more customers to your online store. Here’s how to offer a free shipping option without hurting your profits:

  • Minimum Order Value: Set a minimum order value for a free shipping rate offer at the checkout page
  • Include Shipping Costs in Prices: Add shipping costs to your product prices to cover free shipping fees for your shipping orders. This will vary depending on weight and shipping distance, so securing a flat shipping rate can be key
  • Promotional Free Shipping: Offer free shipping during sales events to boost sale

Shipping Rates

Setting the right shipping rates is crucial. Here’s how to do it:

  • Rate Comparison Tools: Use rate comparison tools to find the cheapest rates for each shipment.
  • Dynamic Pricing: Adjust shipping rates based on order weight, destination, and delivery speed.
  • Transparent Shipping Costs: Show shipping costs during checkout to avoid cart abandonment and build trust.

Shipping Methods

Choosing the right shipping methods can save you money and time. Consider these options:

  • Standard Shipping: Cost-effective but slower delivery.
  • Expedited Shipping: Faster delivery but higher cost.
  • Drop Shipping: Ship directly from suppliers to save on handling costs.
  • Hybrid Methods: Use different methods for domestic and international shipments to balance cost and speed.

Shipping Strategy

Creating a good shipping strategy involves planning and using the right tools. Here are some tips:

  • Set Up Shipping: Make sure your shipping settings in Squarespace are configured correctly.
  • Shipping Labels: Use tools to create shipping labels easily.
  • Inventory Management: Keep track of your inventory to ensure orders are fulfilled on time.
  • Order Fulfillment Process: Streamline your order fulfillment process to save time.

Additional Tips

  • Compare Shipping Methods: Always compare different shipping methods to find the best rates.
  • Offer Free Shipping Discount: Use free shipping discounts during special promotions.
  • Use Carrier Calculated Shipping: This can provide more accurate rates based on product weight and dimensions.
  • Consider Self Fulfillment and Third-Party Logistics: Depending on your business size, you might save money by fulfilling orders yourself or using third-party logistics.
  • Monitor Shipping Charges: Regularly review your shipping charges to ensure they are competitive.
  • Keep Customers Informed: Provide clear information about shipping options and costs on your shipping page.

Upgrade Every Step of Your Squarespace Fulfillment Workflow Today

Create a delivery experience your customers love. Simply connect your store and find out why over 100K growing businesses around the world trust Easyship.

Multi-Carrier Selection

Compare over 250 carriers worldwide automatically to find the cheapest, fastest, or best-value option, boosting customer satisfaction.

Pre-Negotiated Shipping Rates

Save up to 91% off retail rates with top couriers, improving your bottom line and offering competitive shipping costs.

Auto Sync Orders

Instantly sync orders from all sales channels like Shopify, WooCommerce, Amazon, and eBay, simplifying order management and reducing errors.

Bulk Label Printing

Print high volumes of shipping labels quickly and accurately, increasing operational efficiency from day one.

Fulfillment Automation

Automate fulfillment workflows, sync orders, generate bulk shipping labels, manage inventory in real-time, and handle returns, focusing on business growth.

Tax and Duty Calculations

Automatically calculate taxes and duties for international sales, ensuring compliance and avoiding delays and unexpected fees.

Branded Tracking and Returns

Offer fully branded tracking and returns portals, managing the delivery and returns process efficiently while reinforcing a trustworthy brand image.

Summary

Optimizing shipping for your Squarespace store is essential for saving money and keeping customers happy. By using the right tools and methods, you can reduce shipping costs, offer competitive rates, and ensure timely delivery. Implement these strategies to make your Squarespace shipping process more efficient and cost-effective.

Remember, whether you are selling t-shirts, multiple products, or any other items, finding the cheapest shipping options can make a big difference in your overall profitability.

By understanding shipping zones, setting up real-time rates, and comparing different shipping methods, you can offer the best possible service to your customers. Take advantage of flat rate options and carrier-calculated shipping to provide accurate rates based on order weight and product dimensions. With the right shipping strategy, your online business can thrive.

FAQS

How does Squarespace do shipping?

Squarespace allows you to set up shipping zones, choose from different shipping methods like flat rate, carrier-calculated rates, and free shipping, integrate with popular shipping services like Easyship, manage orders, and automate shipping rules to provide a smooth shipping experience for your customers.

Does Squarespace automatically calculate shipping?

Yes, Squarespace offers automatically calculated shipping rates, but many users find these rates can be too high.

Does Squarespace offer discounted shipping?

Squarespace itself does not offer discounted shipping rates, but by integrating with Easyship, you can access discounts of up to 91% from over 250 couriers.

Does Squarespace generate shipping labels?

Yes, Squarespace can generate shipping labels when integrated with shipping services like Easyship, which helps automate the process and print shipping labels.

Can you have different shipping options on Squarespace?

Yes, you can set up different shipping options on Squarespace, such as flat rate, carrier-calculated rates, and free shipping, to meet customer preferences and needs.

What is advanced shipping on Squarespace?

Advanced shipping on Squarespace includes setting up custom rates, integrating with shipping services to automate processes, and creating rules to automatically apply shipping methods based on order details like weight, price, or destination.

How do I change delivery methods on Squarespace?

To change delivery methods on Squarespace, you can adjust your shipping settings, set up or modify shipping zones, choose different shipping options, and automate shipping rules based on order specifics.